Dazed and Confused! – why the NHS makes it hard for patients to get it right

Michaela Finegan

minor injury sign

The DVLA tells us that these signs are for  ‘INFORMATION’. You must have seen a sign like this? You may have one in your town. This one made me so angry, I stopped my car  (safely I may add) to take this photo.

A sign for information…. Really?

So…. the big REDrectangle with a big WHITE ‘H’ on it, creates a reaction. The colours create imagery; the phrase  ‘blood and bandages’ I can hear my mum say.

The red means URGENT, STOP, And EMERGENCY. Red is a colour of strength, it is the colour of blood and it creates an emotion.  It is a passionate colour. It is telling us something  – take note!

The ‘H’ will mean HOSPITAL even to people who can’t read.  Hospital is an emotive word, a word that creates a picture in one’s mind. Hospitals are places of births, deaths, emergency, accidents, wards, corridors…

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About Michaela Finegan

Passionate about the NHS and making it better; for patients and staff. An avid fan of social media with the belief that, along with social marketing, social media the potential to positively affect how we use the NHS and how it provides services to us. First love is music, spending as much time as possible at gigs and festivals. Enduring, everlasting love for my two beautiful sons. All views my own.
This entry was posted in call to action, communication, management speak, urgent and emergency care. Bookmark the permalink.

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